site rencontre pour gens mariГ©s When it comes to selling your art, and setting a price, many artists feel insecure. This is especially true if you are at the beginning of your career and coming straight out of art school. Also, this is not necessarily the favorite topic taught by art institutions. It is however a crucial one if you decide to live from your art. The problem is that young artists usually do not have a good reference point to start off with (except perhaps selling to “family and friends” at the yearly art school show).

see url Speaking with artists about pricing, they often try to find answers to following questions: does it feel right? Is the emotional aspect of separating from a work to take into account for pricing? What about other artists of my age? Do I have studio price and gallery price if I want to get into the market? Do I increase the price of a work I spent more time working on? It is a hard topic which mixes emotional and pragmatical aspects. IT also comes back to the endless ethical conflict between art and money. The problem here is that if it gets messy, it confuses collectors who feel reassured by some kind of logical structure understanding that the prices are not found out of the blue. This is especially the case if a collector decides to support a young unknown artist; he will follow the pricing progression and market recognition in order to validate his choice.

hook up bars las vegas The Pricing Formula Starting my career in Berlin many years ago and being surrounded by young artists, I discovered that the Germans used a very structured formula to price a work: “length + height x factor of the artist”. This formula was invented by the Impressionists during the Renaissance and based on the idea that the fame level of an artist should also play a role in the pricing. So this “artist factor ” / in German “Künstlerfaktor” would somehow be the equivalent to “fame level” of the artist.

follow site This formula still applies especially for young artists and it doesn t matter if we talk about watercolor or oil painting, or if the work has been done in 5 minute or 15 hours. It is always the same system; no emotion, no questions raised. For sculptures, it can also take the material into account if it was expensive as well as the depth of the work in addition (length + height + depth x factor).

follow Usually artists coming out of art school start with a reasonably low factor between 5 and 8. On the other hand with this formula you can also play around and estimate the usually high factor of a famous artist doing the calculation in reverse ( price : (length + height)= artist factor). But in the end, what does this factor base on and how does it go up? The progression of the factor is made out of elements such as press, internet reviews, exhibitions or if the artist was a student of a renown artist for instance. An art award would also influence the factor.

Finally, if an artist manages to make a name for himself and build a successful career, the factor becomes almost irrelevant as the artist builds his own “brand”.

buy triamterene online I don’t think this system is widely used as a outside Germany / Europe; however it can help young artists to start and remain realistic if they want to build a progressive and sustainable career. It’s always good to have a reference point and when approaching galleries without being emotional. Later if a gallerist decides to jump on board, he will usually have a feeling for right pricing, adjust and contribute to your evolution. If you are on your own, you have a reliable and comprehensible indicator of your progression.

I’ll elaborate on additional pricing rules for your artwork in a follow up post to this one, so stay tuned for that! Also, to learn more about how to make the most of your artist career, sign up for my Outside The Studio Workshop today!